Like in any other religion, an IRO's flock needs frequent and systematic indoctrination to fully blossom and give him full ProphitTM status. We call this leading. Salvation Inc. products are there to help IROs lead their flocks. However, the IRO controls how quickly or how slowly his flock moves. Salvation Inc. products will help, but, it's the IRO's religion, the style of leadership is up to him.